@LandmarksOrHistoricalBuildingsOrganization & Identity5 min readUpdated 2026-10-03

Civic Monument & National Historic Landmark Schema Markup (JSON-LD)

Structured data for national monuments, UNESCO World Heritage sites, historic civic landmarks, and architectural treasures, detailing construction year, architectural style, visitor tours, and preservation.

Target Queries:historic landmark schemamonument structured dataunesco heritage json-ldlandmarks or historical buildings schema.orghistoric site rich snippet

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Production JSON-LD Code Block

Embed this structured data block directly into your HTML <head> or framework layout template.

Civic Monument & Historic Site Blueprint Payload

Test in Validator →

application/ld+json (LandmarksOrHistoricalBuildings)

Test in Validator

{
  "@context": "https://schema.org",
  "@type": "LandmarksOrHistoricalBuildings",
  "@id": "https://example.gov/landmarks/independence-hall#site",
  "name": "Independence Hall & Liberty Bell Center",
  "description": "UNESCO World Heritage Site where the Declaration of Independence and the United States Constitution were debated and adopted in 1776 and 1787.",
  "telephone": "+1-215-555-0100",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "520 Chestnut Street",
    "addressLocality": "Philadelphia",
    "addressRegion": "PA",
    "postalCode": "19106",
    "addressCountry": "US"
  },
  "amenityFeature": [
    {
      "@type": "LocationFeatureSpecification",
      "name": "UNESCO World Heritage Site",
      "value": true
    },
    {
      "@type": "LocationFeatureSpecification",
      "name": "National Park Service Guided Historical Tours",
      "value": true
    },
    {
      "@type": "LocationFeatureSpecification",
      "name": "Preserved 18th Century Georgian Architecture",
      "value": true
    }
  ],
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday",
        "Friday",
        "Saturday",
        "Sunday"
      ],
      "opens": "09:00",
      "closes": "17:00"
    }
  ]
}

100% Schema.org & Google Rich Results Compliant (2026)Ready for <script type="application/ld+json">

Typed Properties Specification (6 Fields)

Key Schema.org properties and sub-objects required to qualify for rich snippet treatment in Google Search.

Property	Expected Type	Status	Description & Example
name	Text	Required	Official historic monument or landmark title. e.g. Independence Hall & Liberty Bell Center
address	PostalAddress	Required	Physical street address of the historic site. e.g. { "@type": "PostalAddress", "streetAddress": "520 Chestnut Street", ... }
telephone	Text	Required	Park ranger or visitor center inquiry line. e.g. +1-215-555-0100
amenityFeature	Array<LocationFeatureSpecification>	Required	Site distinctions including UNESCO World Heritage status, architectural style, and ranger tours. e.g. [{ "@type": "LocationFeatureSpecification", "name": "UNESCO World Heritage Site", "value": true }]
openingHoursSpecification	Array<OpeningHoursSpecification>	Required	National park visitor center operating hours. e.g. [{ "@type": "OpeningHoursSpecification", "opens": "09:00", "closes": "17:00" }]
description	Text	Recommended	Historical significance, founding date, architectural heritage, and ticket reservation rules. e.g. UNESCO World Heritage Site where the Declaration of Independence...

Google Search Console Pitfalls & Critical Warnings

Avoid these 3 common validation traps, parser errors, and algorithmic policy penalties when deploying LandmarksOrHistoricalBuildings schema.

warningPitfall #1

Missing National Park Tour Reservation Disclosures

Historic landmarks often require advance timed-entry tickets; failing to disclose ticket rules creates visitor disappointment at security checkpoints.

GSC Impact:

Negative tourist reviews regarding unexpected ticket requirements.

Actionable Fix:

Explain timed-entry ticket requirements clearly in description.

warningPitfall #2

Using Generic TouristAttraction Instead of LandmarksOrHistoricalBuildings

Using generic attraction types misses Google's dedicated historical entity Knowledge Graph enrichment.

GSC Impact:

Loss of historical chronology and architectural data in Knowledge Panels.

Actionable Fix:

Use the dedicated '@type: LandmarksOrHistoricalBuildings'.

warningPitfall #3

Omission of Architectural Style & Era Details

Architectural and history researchers search by era (Georgian, Art Deco, Gothic); omitting architectural style reduces academic and tourism authority.

GSC Impact:

Lower rankings in architectural tourism queries.

Actionable Fix:

Highlight architectural style in amenityFeature.